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Ask researchers how they handle the messy stuff — pushy stakeholders, contradictory data, recruiting impossible-to-find users.

Question prompts to get you started

  • How do you defend a small-n qualitative finding against an exec who wants a survey?
  • What's a recruiting source you've found indispensable but nobody talks about?
  • How do you write a research report when the data contradicts what the team wanted to hear?

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